|Wheat Quality Reports|
Through the support of the Oklahoma Wheat Commission and the research conducted at the FAPC, the Oklahoma Hard Red Winter Wheat Quality Survey Reports provide an exceptional marketing tool for Oklahoma’s second largest commodity— wheat.
The combination of variety and climatic conditions influences the functionality of wheat, which can be sporadic in Oklahoma. These reports help define this functionality, allowing for a better match to the needs of buyers, thus increasing Oklahoma’s market share.
The reports presented below resulted in strengthened international relationships and increased communication about the type of data most helpful to buyers.
Each year, a team of researchers and graduate students worked hard and quickly to compile grade, non-grade, dough and bread performance, gluten index and wet gluten datas.
As always, we are eager to know if we can be of further assistance to the wheat industry. For more information on this survey, please do not hesitate to contact Patricia Rayas-Duarte.
|Food Research Initiative Program Reports|
The Robert M. Kerr Food & Agricultural Products Center’s strategic plan highlights two important goals:
It is important for FAPC faculty and staff to be aware of the most recent basic scientific, engineering and business knowledge, so they have the ability to provide on-going, technical assistance and address needs and problems of processors.
The reports ecompass the findings and impacts of the Food Research Initiative Program (FRIP), as well as the Food Extension Initiative Program (FEIP). These programs serve as a source of funding for social, biological and physical scientists to discover, through basic and applied research, solutions to problems and needs that arise with Oklahoma’s agricultural product processors.
FRIP-and FEIP-sponsored research has the potential to make significant impacts on Oklahoma. I hope you find this report to be valuable. If you have any questions or see an opportunity to use this information in your business and want further detail, please contact Roy Escoubas.
|P1006 - Impacts of Consumer Characteristics and Perceptions on
Willingness to Pay for Natural Beef in the Southern Plains